The Akuna Group
A brand-book landing page for a five-company African group, delivered in four days.
The Akuna Group brings five companies together around African talent. Its launch landing page had to follow a strict brand book: the spotlight lines, the /| symbol, six colour pairings. Built as hand-coded HTML first, then as Elementor widgets the team can edit.
About the project
The Akuna Group is a holding company for five businesses in creativity, technology and enterprise: Akuna Learning, Pods, Stage, Wallet and Daily. Ahead of a launch moment it needed a single page that introduced the group and pointed to each company.
The brief came with a detailed brand book and a hard rule: nothing could look generic or machine-made. The headline typeface, the spotlight motif, the /| symbol and the approved colour pairings all had to appear exactly as specified, and the page had to be live within four days.
What had to be solved
- The brand book is precise: a two-bar symbol with equal widths, a spotlight that passes behind photo subjects, fixed colour pairings and a wordmark that is never combined with the symbol.
- The hero had to carry the group's film without the usual full-screen video box.
- Four days from brief to live, including client review.
- The team needed to change copy and company details afterwards without a developer.
How it was built
- Designed the home page in hand-written HTML and CSS first: the film sits inside a clipped beam shaped like the brand symbol, with SVG bars kept at equal pixel width by a small script.
- Built the About section's masked spotlight by layering the background, the line and a cut-out of the subject, and used mask-image patterns for the brand's angled bands.
- Added a dialog for the full film, reduced-motion support, and checked for horizontal scroll at 1440 and 375 pixels.
- Ported the page into a plugin of six Elementor widgets, akuna-landing, for the header, hero film, intro, company tiles, company list and footer, so every text and link is editable.
What it delivered
- The page went live at theakunagroup.com inside the four-day window.
- Every brand element from the guidelines appears as specified, with no generic components.
- The team edits copy, companies and contact details from Elementor.
Inside the build
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